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Use A Picture To Promote Your Reputation

by Dr. Kevin Nunley

I got a letter from a man who had his photo printed on both the envelope and the letter. This guy looked like a loving, trusted grandfather, probably a leader of the community, a rock of honesty. His picture gave him an instant reputation.

A picture can speak a thousand words about your reputation. One company was getting trashed by their competitors as a small time fly-by-night operation. They began including a photo of their impressive building in all their marketing. The rumors quickly disappeared.

Are customers turning away from your website because they are not sure who they are dealing with? Include your photo, a photo of you answering a customer call, and a picture of you replying to email. Customers automatically feel like they know you when they see your picture.

Do you know other key experts in your industry. Have your picture taken with them at the next convention. Put it on your site, in your brochure, and on your office wall.

About the Author:

Get long-term marketing with your own article sent to Ezine editors. Kevin writes your custom article, puts your name in the byline, your four line ad at the end, and sends it to 1,300 editors. Articles often get used over and over for months.
Announce your new product, service, or idea with a press release. We write your release for you, get your approval, then email it to 5,000 media nationwide. Visit Reach Kevin at