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eTips is a publication of:

Your Guide to Professional Web
Site Design and Development



Issue: #315
Date: November 14, 2006
Publisher: Shelley Lowery
Email: admin@web-source.net
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Hello {FIRSTNAME},

Welcome to all of our new subscribers!

If you missed my special mailing in regard to the launch of a fantastic business that only 1000 people will have the chance to take part, make sure you read the following information, as I don't want you to miss this historic event...

Imagine waking up one morning with an Internet business that:

1. Was selling a product that's already proven to be in huge demand and that this demand is growing each and every day and will continue to do so for years to come.
2. Offered not one source of income, but FOUR different sources of income.
3. Provided you with a constant stream of GENUINE fresh content for the web sites that you already run.
4. Provided you with a constant stream of GENUINE fresh content for any new sites you wanted to create.
5. Took away ALL of the tedious jobs such as credit card order processing, technical support, and customer service so that you could focus on growing the business.
6. Provided you with tools to help you grow your business exponentially.
7. Gave you step-by-step instructions on exactly what you need to do to succeed.
8. Was working with some of the largest and most prestigious publishing houses in the world.

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I've already received some samples of what's to come, and I can assure you that you're going to be absolutely blown away, as this is awesome.

Visit the above links to view and/or download these reports.

If you've been looking for the 'perfect' online business, this very well may be exactly what you've been looking for.

-------

In this week's edition of eTips, Robin Nobles, of searchengineworkshops.com, will tell you about the top ten grammar errors that haunt web pages in part two of her two part article titled, 'Top Ten Grammar Errors that Haunt Web Pages...'

If you missed part one, you can find it here:
http://www.web-source.net/etips/issue_314.htm

I hope you'll enjoy the publication.

To your success!



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Top Ten Grammar Errors that Haunt Web Pages ... Since content is crucial, isn’t it time to introduce a few grammar tips?

By Robin Nobles

(Part 2)

(This article is continued from Part 1)

6. Spelling spot check

receive (remember: “i” before “e” except after “c”)
all right (alright is not a word)
category
dependent
a lot (should always be two words)
cannot (preferred way to spell)

Visit yourDictionary.com
(http://www.yourdictionary.com/library/misspelled.html) for 250 of the most commonly misspelled words.

7. Hyphens

This is a confusing one—whether to hyphenate compound words, combine the words as one word, or use them as two words. As it states in Chicago, the best place to go for answers is the dictionary. Hyphens also depend on readability and trends, such as the trend from on line to on-line to online.

compound adjectives + noun—hyphenate when the adjectives appear before a noun but not if used after

Example: The newsletter contains the most up-to-date material in the SEO industry. (“up to date” is hyphenated because it is used as an adjective modifying the noun “material”)

Example: The material in the newsletter is kept up to date. (There’s no noun following “up to date,” so it shouldn’t be hyphenated.)

8. Additional spot check

Their vs. there vs. they’re ­ “Their” is the possessive version (their house—not they’re house); “they’re” stands for “they are”; and “there” is a filler word.

Example: There goal is to give they’re members the best online experience. (incorrect)
Example: Their goal is to give their members the best . . . (correct)

You vs. your vs. you’re ­ Run a spell check on “you” and make sure you didn’t mean “your.”

Example: If your looking for the latest industry news, visit his blog. (incorrect)
Example: If you’re looking for the latest industry news . . . (correct)

9. Singular vs. plural (getting close to ad nauseam by now)



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Data vs. datum Data is plural; datum is the singular version. So technically, if you’re talking about multiple pieces of information, you’ll need to use a plural verb:

Example: The research data are being collected as we speak. (correct)

If you’re talking about one piece of data, the correct form is datum, the singular version.

Example: The datum shows that the Yahoo! search engine visited the site during the last twenty-four hours. (correct)

However, popular usage has come into play. Because “data” is considered a mass noun, it is now being treated as either singular or plural except in formal writing and in the sciences. Because we are in the data industry, this is important to know.

Example: The research data is being collected. (correct)

10. Commas

When you read your content out loud, do you naturally pause at certain places? The best rule of thumb is to insert a comma in those places. Grammar can actually be quite logical.

Let’s look at some common uses for commas:

a. To separate words in a list (apples, oranges, bananas, and grapes). Notice that I used a comma before the “and.” Grammar sources such as Chicago strongly recommend inserting the last comma. Here’s an example from Chicago:
“I want no ifs, ands, or buts.”

b. Introductory phrases and words. Use commas after introductory phrases and words, especially if a slight pause is needed.

Example: At the end of the day, he left the office.
Example: Therefore, the next SES Conference is in December.

c. To separate compound sentences. Use commas to separate compound sentences, which are sentences that could be divided into two separate and complete sentences.

Example: Search engine optimization is both art and science, and it requires both creativity and technology to be successful.

NOTE: I used seven different grammar books as reference guides when writing this article. None of the information is listed here without a reference from one or more of those guides. I highly recommend that all content writers purchase a grammar book. My latest is The Chicago Manual of Style, 15th Edition. You can even subscribe to the online version at http://www.chicagomanualofstyle.org. A free 30-day trial is available.

In Conclusion

The Internet represents a lot of things to a lot of people. In our informal areas like forums and newsgroups, we don’t need to worry so much about grammar and spelling. We’re simply chatting among friends.

But on our Web sites, our online store fronts, we must give a professional image, in my opinion. Let’s do our best to make sure our sites are as free from grammar and spelling errors as possible.

About the Author:


To discuss the points made in this article, visit the Idea Motivator Blog, a blog devoted to creating Web content and link popularity through creativity (http://www.sew-wrc.com/idea-motivator/).

Robin Nobles conducts live SEO workshops (http://www.searchengineworkshops.com) in locations across North America. Localized SEO training (http://www.searchengineacademy.com) is now being offered through the Search Engine Academy. Sign up for SEO tips of the day at mailto:seo-tip@aweber.com.

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Tip of the Week

If your web site gets trapped within another site's frames, you can create a link to help your visitors escape. Simply create a link on your web page to your own site and add TARGET="_top" within your link code. This will enable your visitors to click on the link to open your web page in a new window.

Today's tip is an excerpt from the acclaimed Web Design Mastery series.

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