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In this week's edition of eTips, Kim Roach, of UnleashTheTraffic.com, will
teach you some unusual ways to get into Google.
I hope you'll enjoy the publication.
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Hidden Ways to Get
Into Google
By
Kim
Roach © 2006
Everyone is concerned about their Google rankings. An algorithm change or
an update can often leave many a webmaster in tears.
However, I often like to sneak in through the back door. So today, I'm going
to reveal to you some of my Google secrets, because Google's Lab is much
larger than you think.
Google Video
Google Video allows you to have your very own TV show on one of the largest
search engines on the internet. This is a form of multimedia that is certainly
gaining popularity online. Right now Google Video is in a growth stage and
it's one of the perfect times to get in and be one of the first to brand
yourself in a particular market. Videos are also a great selling point if
you have a product that can be demonstrated. With Google video, you can now
have your very own infomercial indexed in the search engines. Of course,
you'll want to provide some great content too. To check out this new technology,
go to
http://video.google.com
Google Base
Google Base was launched in November of 2005. Google base describes itself
as a place where you can add all types of information that we'll host
and make searchable online. Now, if that isn't a webmaster's dream,
I don't know what is.
Your item could be almost anything: your products, research papers, articles,
press releases, etc. You can describe all of your items so that you can zone
in on your targeted visitor.
Anyone with a Google account can use this service, so why not give it a try.
Google base is the perfect way to get an additional audience for your content.
To find out more about Google Base, visit
http://base.google.com/base/about.html


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Google Local
Getting your products into Google local can put your items in front of some
serious buyers. People often go to Google Local looking for a specific item
or service in a particular geographic area. So, if you own a small business,
Google Local is the perfect opportunity to increase your reach without spending
lots of advertising dollars.
Now, onto a section of Google that you certainly won't want to miss out on.
Google Blog Search
This is one of the best ways to get some additional listings in Google. If
you have a website, why not start a blog. By starting a blog, you can tap
into a variety of blog search engines, including Google Blog search. This
area of marketing is largely untapped, so it is the perfect time to get your
particular niche grounded in these specialty search engines.
To get your blog listed, you simply need to ping an updating service such
as weblogs.com. It's as simple as that. If you are using Wordpress, you can
set it up to where your blog pings the major services every time you make
a post.
You can even have multiple listings in the Google Blog Search because they
list specific posts as well as entire blogs.
Google News
Want to get your article and even your picture into Google News? Well, it's
really not that hard. The first step is to go to
www.americanchronicle.com,
scroll down to the very bottom of the page and click on the link that says
submit work. From there you can sign up to be a contributor.
If accepted as a contributor, you will then be able to submit articles along
with your picture. Many of their articles are syndicated on Google News and
will be available to the millions of searchers who go to Google News each
and every day.
If you are looking to get your press release into Google News, that is simple
as well. All you have to do is submit your press release to
prleap.com.
Using these techniques, you can get into Google News 100% free, while many
other webmasters are paying to do so.
Now that you know about the many faces of Google, you will be able to use
these tactics to your advantage. You see, there are so many people who just
don't put in the extra effort required to get exceptional results. Luckily
for you, this puts you at a great advantage over many of the webmasters online
today.
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Today's tip is an excerpt from the acclaimed
Web Design Mastery series.
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