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Hello {FIRSTNAME},
Welcome to all of our new subscribers!
In this week's edition of Etips, Merle, of MCPromotionsPress.com, will provide
you with some valuable information to assist you in accepting credit cards
online through PayPal.
I hope you'll enjoy the publication.
To your success!
Visit the Web Design Mastery site to
download your free chapters (77 pages)!
Sponsor Message
 PayPal: the Grand
Daddy of Online Sales Transactions
By
Merle ©
2005
I love PayPal. They've been doing
business online almost as long as I have, and they're constantly improving
and adding new features to their service.
According to their website ( http://PayPal.com ), they have over 56 million
accounts and more than 53,000 people who sign up for new access every day.
They deal in transactions totaling over $48 million per day.
PayPal makes it easy for anyone to take payments over the Net with no need
for a merchant account. What that means to you is lower fees and a level
playing field. If you've been hesitant to start your online business because
you thought you couldn't afford your own merchant account, PayPal is all
you really need.
There are three types of accounts:
Personal: For your personal shopping use. You cannot accept debit
or credit card payments, but sending and receiving money is free.
Premier: For buying and selling under your own name. Send payments
for free, with low fees for accepting money.
Business: This is perfect for your online business. Add your own name
to be included on your customer's credit card statements. Sending money is
free, but you are charged small fees to accept payments.
There are no set up fees and the fee you pay PayPal when accepting cash is
based on your sales volume for the month.
Standard Rate: $0 to $3,000 - pay 2.9% and .30 per transaction Merchant Rate:
$3,000 to $10,000 - 2.5% and .30 per trans $100,000 and up - 1.9% and .30
per trans.
To apply for the merchant rate, you'll have to have one month of sales that
meet the ranges above and fill out a short application to get approved.
Many of the options I'm going to point out to you are for "business accounts"
only, so you'll want to go that route when registering or upgrade your current
account to that level.
Paypal has added so many new features over the years, it's hard to keep up
with just how powerful it is. I'm amazed every day at the variety of features
that can make your life as an online entrepreneur run as smooth as silk.
Let's take a look at some of these options:
1) Shopping Carts: If you sell multiple items on your site, PayPal has a
built in shopping cart. Just copy and paste their buttons for an instant
store front. No third party software needed.
2) Subscriptions/Recurring Payments: If you sell a service that needs to
be paid for monthly, you can set up this type of payment option on your site.
This is great for trial periods and membership sites.
3) Donations: Maybe you don't sell anything, but you have a very informative
site or newsletter. A PayPal button suggesting your readers make a donation
is one way to help defray your costs.
4) Optional PayPal Accounts: One of the drawbacks to using PayPal used to
be your buyer had to register for their own PayPal account. This is no longer
true and you can select in your control panel to make it optional, not
mandatory.
5) Customized Payment Pages: You can add your website colors and logo to
PayPal's payment pages. You can create and save up to three different page
styles for a seamless check out process.
6) Logo Center: If you accept PayPal on your site you'll want to add logos
to your website letting the world know. You'll find many shapes and sizes
to use.
7) Invoicing: Send your customers detailed invoices via email. You can include
detailed line items, descriptions, tax and more. You can save up to 10 customized
invoices for later billing purposes.
When you signup for PayPal, you can
start accepting credit card payments instantly. As the world's number one
online payment service, PayPal is the fastest way to open your doors to over
40 million member accounts worldwide. Best of all, it's completely fr^ee
to sign up. To sign up or learn more, visit the
PayPal
site. |
Sponsor Message
8) Payment Request Wizard: Did you
know you can add payment buttons to your Outlook and Outlook Express messages?
This is a quick and easy way to get paid faster.
9) PayPal Debit Card: If you have a PayPal account you'll want to get a debit
card to go with it so you can easily access your funds at at any ATM. The
card has a Mastercard logo so you can go shopping and the money will come
out of your PayPal balance. You can also use it to draw out cash from your
account up to $400.00 per day. You'll also earn 1.5% cashback on your
purchase.
10) Refunds: Anytime you receive a payment, you can easily refund it by clicking
a button up to 60 days after the sale.
11) Mass Pay: Easily send payments to large groups of people. This would
be an easy way to pay your affiliates if you run your own affiliate
program.
12) Packing Slips: If you sell hard goods you can create packing slips for
your shipments.
13) Shipping Calculator: Easily add shipping costs for your "buy it now"
buttons or your PayPal shopping cart items.
14) Seller Protection Policy: If you meet their guidelines you can protect
yourself from liability and PayPal will absorb the chargeback at no cost
to you. Covers up to $5,000 on any fraudulent transaction and is for tangible
goods only.
15) Auto Return: You set the url for your buyers to come back to after they
make their payments. Great for setting up your download page for what they
purchased and makes for instant delivery.
Since eBay also owns PayPal, they've also integrated some pretty cool tools
for eBay Sellers:
1) End of Auction Emails: When your auction ends, wouldn't it be nice if
you could send a customized email with all of the details included automatically?
Now you can. This is great for putting nervous buyers at ease when they are
waiting to hear from you.
2) Auction Logos: If you want to offer an option in your eBay listings so
buyers can pay you directly you can manually add a PayPal logo to do so.
3) Post Sale Manager: If you sell many items on eBay it can be a full time
job tracking it all. With PayPal Post Sale Manager you can easily manage
invoices, shipments, and feedback on everything you sell.
4) Shipping Center: USPS and UPS have teamed up with PayPal to offer you
integrated service in one location. Calculate shipping costs, print shipping
labels, track shipments and much more.
5) Buyer Financing: Add promotional financing to your "big ticket" items
so your eBay buyers can more easily afford to purchase with monthly payments.
Buyers are approved within 30 seconds and you get paid your full price
immediately.
6) eBay Gift Certificates: Send eBay Gift certificates to your friends and
family so they can buy anything on eBay as long as the seller accepts
PayPal.
As you can see, PayPal is all you need to run your online business. If you
thought all you could do was accept or send payments, you're missing out
on the powerful features that makes PayPal the perfect business partner for
any entrepreneur. And as partners go, that's one thing you can both agree
on.
About the Author:
| "Must Have
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