Etips is a publication of:
Your Guide to Professional Web
Site Design and Development
Hello {FIRSTNAME},
Welcome to this week's edition of Etips.
In this week's edition of Etips, Kalena Jordan, of WebRank.biz, will assist
you in creating your own favicon.
I hope you'll enjoy the publication.
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 How
to Create a Favicon for Your Web Site
By
Kalena Jordan
© 2005
Ever see those little custom icons
next to a web site listing in your favorites folder or on your browser address
bar? Have you ever wondered how to create one for your own site? Well I'm
going to teach you in this article.
The icons are called "favicons," a contraction of the phrase "favorite icons."
To see an example, go to
www.searchenginecollege.com
and bookmark the site (or add to your "favorites" list). Now close your browser
window and open a new one. Click on your bookmarked sites or favorites list
and find the site you just bookmarked. See the tiny mortarboard graphic next
to the listing? That's a favicon. It makes the site stand out from all the
others in your favorites list. If you click on that site, the favicon will
even load next to the URL in your browser address bar from now on.
Cool huh? Like to create a favicon for your own site? It's easier than you
think. Here's what you do:
1) Choose an image or symbol that you would like to use to represent your
web site. This could be a tiny version of your logo, a graphic or perhaps
a stylized version of your company initials. A famous example of this is
the "Y!" favicon used by Yahoo! A favicon is meant to reflect the look and
feel of a web site or a company logo. Remember it needs to be simple and
clear enough to have visual impact when converted to 16 x 16 pixels.
2) Take a high quality version of your chosen image in .JPG or .GIF format
and if it isn't already, convert your image to the 256 color Web Safe Palette
or the Windows 16 color format (the fewer colors the better).
3) Using your favorite graphics package or image manipulation software, reduce
the image down to 16 pixels wide by 16 pixels high, being careful to preserve
the image resolution. This is the tricky bit, because you might find your
chosen image looks fantastic at the original size and downright silly at
16 x 16 pixels! Keep experimenting until you are happy with the finished
icon. If you can't seem to make it work or you're short on time, you can
use a free icon converter like Image Icon Converter
http://www.popularshareware.com/Image-Icon-Converter-download-11313.html
to convert your graphic to an icon or use an icon editor such as ImageAuthor
http://imageauthor.com/
to build your icon from scratch.
4) You're nearly done! Now, take your completed icon and save it as
"favicon.ico". This is the default icon name that web browsers like Internet
Explorer and Netscape look for. If you want to be really clever, you can
even create a customized icon for each page on your site - instructions for
this can be found at
www.favicon.com.
5) Take your .ico file and copy it into the root directory of your web site
(the main directory that contains all your HTML pages). Now every time a
visitor bookmarks your site, your icon is copied into their cache file and
displays whenever that visitor returns.
6) To test your finished favicon, get a friend or colleague to bookmark your
site and then open a new browser window. You can bookmark your own site but
you generally only get one attempt at this so it's best to save it for when
you are sure you're happy with your finished favicon. Alternatively, dump
your cache and open a new browser window between tries. If you did it correctly,
you should see your shiny new favicon appear in your favorites list next
to your site listing and also next to your URL in the address field of your
browser.
That's it, you're done! You now have an eye-catching icon representing your
web site in the favorites list of all your visitors. A professional impact
for very little effort.
About the Author:
| Article by
Kalena Jordan, one of the first search engine optimization experts in Australia,
who is well known and respected in the industry, particularly in the U.S.
As well as running her own SEO business Web Rank
(www.webrank.biz),
Kalena manages Search Engine College
(www.searchenginecollege.com),
an online training institution offering instructor-led short courses and
downloadable self-study courses in Search Engine Optimization and Search
Engine Marketing subjects. |
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