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Issue: #195
Date: July 20, 2004
Publisher: Shelley Lowery
Email: admin@web-source.net
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Hello,

Welcome to this week's edition of Etips.

With the spa*m problem on the rise, many ISPs now have filters in place that are making it very difficult for ezine publishers to get their publications to their subscribers. For this reason, many publishers have stopped publishing all together, while others are now using RSS feeds to deliver their publications.

For those who aren't familiar with RSS, it stands for Rich Site Summary. It is an XML format specifically designed to share content. Netscape originally developed RSS to drive channels for their Netscape Netcenter.

Formerly known as RDF, RSS was developed in 1999 and has quickly evolved into the dominant format for syndicating content. Well-known sites, such as CNET, ZDNet, CNN, Wired and many more utilize this powerful means of dynamic content delivery.

If you'd like to learn more about using RSS to distribute your content, my article, 'Syndicate Your Headlines Using RSS,' will assist you.

In this week's edition of Etips, Steve Shaw will assist you in learning how to read RSS feeds.

I hope you'll enjoy the publication.

To your success!





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15 Ways to Read an RSS Feed

By Steve Shaw Copyright © 2004

No doubt you have seen those small orange 'XML' or 'RSS' buttons beginning to spread across some of your favourite web sites.

Perhaps you have clicked on one out of curiosity, only to be faced with a barrage of angle brackets and indecipherable code, seemingly designed to scare the heck out of anyone less than familiar with the intricacies of this new fangled technology creeping across the web.

But once you click on that button - what do you do then? This article will show you exactly what to do. RSS? It's actually Really Simple, Stupid.

The first thing to do of course is click that button. It may be an orange button with 'XML' or 'RSS' written across it; or you could see the word 'Atom'; or, less commonly, it could be blue with maybe the initials 'RDF'; or it could be a simple link with something like 'Grab My Feed.' Gets confusing, doesn't it? But what the acronyms like XML and RSS actually stand for is less than important - what to do after clicking the button is the important bit.

After clicking the button, you will see all that code - if you have ever viewed the source code to a web page, it looks a little similar.

RSS is just another language of the web, but you can actually completely ignore the code itself, just like you can ignore the source code behind web pages that you visit - you are only interested in the end product that the code is designed to produce for you, the end user.

In the case of RSS, that end product is up to date news on the topics you are interested in.

For example, if you want to keep up to date with the latest information on financial markets, or growing marigolds, or your Aunt Mildred's blog as she travels across the Antarctic, and you see a feed on that particular topic, you can 'subscribe' to it and receive messages via the feed each time the publisher of the feed updates it.

So how do you 'subscribe' to an RSS feed? The important part is what is in the browser address (or location) bar after clicking the feed button, i.e. the bit at the top of your browser window that usually starts with 'http://...' and tells you the web address of the page you are visiting.

After clicking the RSS (or XML, etc.) button, you need to copy that address - it's that address that you need to 'plug' into what is generally known as a 'news reader.'

News readers allow you to keep updated with the feeds that you are subscribed to. There are several to choose from - some involve downloading some software, some involve visiting a web site, some are free, and some require a small investment.

Once you have selected a particular news reader, you simply follow the instructions provided to subscribe to or add a new feed and simply paste the address in - the reader will take care of the rest and keep you updated with your new feed.


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Here are 15 different news readers you can choose from in approximate order of recommendation under each category:

Browser-Based:

BlogLines (http://www.bloglines.com)
AmphetaDesk (http://www.disobey.com/amphetadesk/)
NewsIsFree (http://www.newsisfree.com/)

Software For Windows:

NewsGator (http://www.newsgator.com/) - integrates into Microsoft Outlook
FeedDemon (http://www.bradsoft.com/feeddemon/)
Awasu (http://www.awasu.com/)
SharpReader (http://www.sharpreader.net/)
FeedReader (http://www.feedreader.com/)
NewsWatcher (http://www.newswatcher.com/)
NewsRanker (http://egofile.com/newsranker/) - claims to learn from your news reading to prioritize the feed items you receive
Novobot (http://www.proggle.com/novobot/) - extracts headlines from feeds, and also web sites that you are interested in
Radio Userland (http://radio.userland.com/) - blogging tool with an integrated news aggregator

Software For Mac:

NetNewsWire (http://ranchero.com/netnewswire/)

Software For Linux:

Straw (http://www.nongnu.org/straw/) for GNOME
RSS2email (http://www.aaronsw.com/2002/rss2email/) - Python script that sends you new messages from your feeds via email

It's useful to spend a few minutes researching some appropriate choices. Once you've decided on one that you believe to be suitable, you can start picking up additional feeds. It's Really So Simple, you won't look back.

About the Author:


Steve Shaw creates software and systems for effective e-marketing at http://takanomi.com. Sign up to his RSS feed, and receive important information on using RSS effectively for e-marketing - just click the following link to sign up: http://takanomi.prorss.com/r/sp/21 .


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