Etips is a publication of:
Your Guide to Professional Web
Site Design and Development
Hello,
Welcome to this week's edition of Etips.
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----
Submitting your site to the Search Engines is an important part of driving
traffic to your web site. However, locating the popular Search Engines and
reviewing their submission guidelines can be quite time-consuming.
In today's edition of Etips, I will be featuring an article entitled, How
to Get Your Site Listed in the Major Search Engines, written by Herman
Drost. This informative article provides some important submission
information for several major Search Engines.
I hope you will enjoy the publication.
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 How to Get Your Web Site
Listed in the Major Search Engines
By
Herman
Drost
Getting your web site listed in the
major search engines is an absolute necessity. Why? Because 85% of all people
on the Internet use them when searching for information. When they type the
keyword or keyword phrase in a major search engine, up pops your web site,
or at least you hope so.
The easiest, fastest and free way to get listed in any of the major search
engines is getting links from other related sites that point to your site.
Once you get your web site listed in one major search engine or directory,
your site will appear in the others.
Besides working on your link building strategies, you can also submit your
web site to the major search engines.
Here's how to submit to the major search engines, listed in alphabetical
order:
1. AllTheWeb.com - owned by overture which also provides results for Lycos.
Free
Submission
Only submit your homepage and a couple of inside pages. It takes about 6
weeks before your pages appear. There is no guarantee to get listed.
Paid Submission
AlltheWeb doesn't have a direct paid inclusion program but uses Lycos Insite
Select.
Price $35.00
It takes 72 hours to get listed. Your pages will be visited every 2 days
for 1 year. This is a good option if you want a new site to quickly get
listed.
2. Altavista - owned by overture
Free
Submission
This gives you a basic submission. You can add up to 5 URLS to be considered
for inclusion in 4-6 weeks. Submit your homepage and one or 2 other pages.
There is no guarantee of inclusion.
Paid
Submission
AltaVista Express Inclusion -- Submit your homepage. Your pages will be listed
within 2 weeks and revisited regularly.
Price $39.00
1 URL for a 6 month subscription Guarantee: Your pages could be dropped if
you don't renew your subscription.
3. Google
Google is the top choice for searchers. It's search engine results also appear
in Yahoo and AOL.
Free
Submission
It is free to submit but there is no guarantee of a listing. Submit your
homepage and a couple of other pages. It takes about a month for your pages
to appear.
The best way to get listed in Google is to find a lot of related inbound
links - links from other sites that point to yours. This will vastly improve
your search engine rankings and your site will probably show up more
quickly.
4.
Infospace
Free to submit, however you need to fill out a form to get listed.
5.
Inktomi
- it was recently purchased by Yahoo, so it may provide results for Yahoo
in the future.
Free Submission
As with all other major search engines, building links to your site is the
best way to go if you want to get listed for free.
Paid Submission
Inktomi's search engine has an extensive network of Web search partners,
including MSN, About, HotBot, Overture. It refreshes your site every 48 hours,
to keep your content up to date in the index. Submit your homepage Your site
will be listed in 2 days and will be regularly revisited up to one year.
Price $39.00/year.
Each URL thereafter costs $25.00/year. Guarantee: Your pages may be dropped
if you don't renew your subscription.
6. Teoma - provides
results for the popular web site Ask Jeeves. Ask Jeeves owns the Teoma search
engine. Teoma partners include: Ask.com, Teoma.com, Metacrawler, Excite,
iLor, MySearch.com, MyWay.com, Ixquick, Mamma.com, Hotbot.com,
Search123.com.
Free Submission
Like the other major search engines, get links from other web sites to point
to yours and the search engines will eventually find you through their linking
structure.
Paid Submission Ask Jeeves Site Submit
Submit your homepage. Your site will be listed within one week.
1st URL $30.00 2 - 1000 URLs $18.00 each.
Guarantee: Your pages may be dropped if you don't renew your subscription.
Tips
1. Just submitting your web site to the major search engines is not sufficient
to get a good ranking. Make sure your web site is correctly optimized before
you do your submissions. Read "How to Use Keywords to Optimize Your Site
for Search Engines
(http://www.isitebuild.com/keywords)
2. Getting massive amounts of traffic doesn't guarantee sales. Your web site
copy must pull your visitors through the page for them to take action. Get
others to read your copy and ask for their opinions.
3. To achieve higher rankings (and therefore more traffic) in the search
engines, you need to continually refine your web site. Monitor your web site
rankings and if necessary, adjust the keywords in your meta tags and web
site copy.
4. Search engines should be only one of your marketing strategies. One week
you could be at the top of a search engine, the next week your site may
disappear. Therefore don't just rely on traffic from the search engines,
but use other methods to drive traffic to your site.
Now go and submit your site to these major search engines. When you succeed
in getting a top listing as a result of taking action on this article, drop
me a thank you note - I'll be cheering for you!
About the Author:
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