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document.writeln('    <td><p align=Left><img src="http://www.web-source.net/graphics/ga/internet35.gif" alt="" width="80" height="80" border="0"');
document.writeln('	  align="Left" /><font face="Arial" size="+1"><b>7 Methods');
document.writeln('      the Pros Use to Increase Website Traffic</b></font> </p>');
document.writeln('      <p> <font face="Verdana,Helvetica" size="2">By <a href="http://www.ekonline.com/?wsnet" target="blank">Paul Coulter</a> Copyright &copy; 2008-2010 <br />');
document.writeln('        <br />');
document.writeln('        It is no accident that the highest value businesses on the Web are not');
document.writeln('        necessarily the ones with the highest annual profits, but rather the ones');
document.writeln('        with the most website traffic. This is because consistent website traffic');
document.writeln('        presents unlimited opportunities for conversion into profits. Businesses');
document.writeln('        that have the capital to do so concentrate for years on building website');
document.writeln('        traffic before they even try to make a profit. However, those of us in the');
document.writeln('        real world with small online businesses need to be more balanced. We need');
document.writeln('        to increase website traffic and make a profit early on in our business pursuits. <br />');
document.writeln('        <br />');
document.writeln('        This article is an overview of the key methods the pros use to increase website');
document.writeln('        traffic without breaking their budgets. After reading this, you should either');
document.writeln('        have some new ideas about how to increase website traffic or have reinforced');
document.writeln('        your drive to use these ideas to increase your website traffic.<br />');
document.writeln('        <br />');
document.writeln('        If you are like most of the small businesses on the Web, you\'re scratching');
document.writeln('        and clawing for every site visitor you can get. The Web is the most competitive');
document.writeln('        environment in the world because everyone with an Internet connection can');
document.writeln('        do business on the Web. However, the Web is also the greatest business');
document.writeln('        opportunity in the world because there are about a billion people surfing');
document.writeln('        around. What other marketplace can match that? Of course, none of those people');
document.writeln('        do you any good unless you find a way to drive them to your website.<br />');
document.writeln('        <br />');
document.writeln('        So, enough talk about the obvious importance of finding ways to increase');
document.writeln('        website traffic. Below is a list of 7 important methods the pros use to increase');
document.writeln('        website traffic without breaking their budgets:<br />');
document.writeln('        <br />');
document.writeln('        1. Take part in online communities and forums. You can establish expertise,');
document.writeln('        credibility, goodwill, and friendships with potential customers when you');
document.writeln('        provide help to others in these communities and forums. You can also learn');
document.writeln('        more about your customers and the needs people have that you can fill. You');
document.writeln('        will increase website traffic for the long-term by being helpful in forums');
document.writeln('        in many cases because these forum postings could be available on the Web');
document.writeln('        for many years and help many people.<br />');
document.writeln('        <br />');
document.writeln('        2. Offer a helpful or interesting newsletter related to the content of your');
document.writeln('        business website. This is another way of gaining credibility with potential');
document.writeln('        customers. If you make your newsletter very interesting, it will also provide');
document.writeln('        a regular advertising medium to those with an interest in your products.');
document.writeln('        So you will be increasing website traffic from those likely to buy from');
document.writeln('        you.<br />');
document.writeln('        <br />');
document.writeln('        3. Write articles related to the content of your business website that you');
document.writeln('        can publish and/or make available for other sites and newsletters to publish.');
document.writeln('        You will gain credibility as an expert for the contents of your articles');
document.writeln('        and from the willingness of others to recognize your expertise by publishing');
document.writeln('        your articles. You will also gain exposure, as your name and website will');
document.writeln('        appear at the bottom everywhere your articles are used.<br />');
document.writeln('        <br />');
document.writeln('        4. Swap links with websites related to your business website. This will help');
document.writeln('        establish credibility for you because you are cited by other websites. More');
document.writeln('        importantly, it will increase website traffic from people interested in your');
document.writeln('        type of website. A further benefit will be that search engines will recognize');
document.writeln('        links to your sites as an endorsement of your credibility on the topic and');
document.writeln('        thus put you higher in search results.<br />');
document.writeln('        <br />');
document.writeln('        5. Make sure the content on your website uses more nouns than pronouns. Search');
document.writeln('        engines don\'t know what objects pronouns refer to when they see pronouns.');
document.writeln('        And, the people doing searches use the noun objects themselves for their');
document.writeln('        searches. So your websites should include the nouns for which they are searching.');
document.writeln('        And you thought learning objects, nouns, and pronouns in school was');
document.writeln('        useless?<br />');
document.writeln('        <br />');
document.writeln('        6. Consider spending most of your advertising budget on search engine');
document.writeln('        advertising. This advertising not only will increase website traffic, but');
document.writeln('        you only have to pay for website traffic from people doing a search for words');
document.writeln('        describing what you offer. This increases your chance of closing sales directly');
document.writeln('        off your advertising budget.<br />');
document.writeln('        <br />');
document.writeln('        7. Offer things to your customers for free that improve your brand image');
document.writeln('        or contain advertisements that your customers will pass around to others,');
document.writeln('        increasing your exposure. This is often referred to as viral marketing because');
document.writeln('        the marketing spreads from one person to the next instead of from you to');
document.writeln('        each customer. The best way to achieve this is to offer something unique');
document.writeln('        that is either extremely useful or entertaining. It is a definite plus if');
document.writeln('        what you offer appeals specifically to your target market so that you will');
document.writeln('        increase website traffic from buying customers.<br />');
document.writeln('        <br />');
document.writeln('      <b>About the Author:</b></font> </p>');
document.writeln('      <p align=Left></p>');
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document.writeln('          <td bgcolor="#DDDDDD"><font face="Verdana,Helvetica" size="2">Paul Coulter');
document.writeln('            owns and operates a Toronto web design company that provides custom website');
document.writeln('            development and Internet marketing services. For more Internet marketing');
document.writeln('            information, please visit <a href="http://www.ekonline.com/?wsnet" target="blank">http://www.ekonline.com</a></font></td>');
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document.writeln('      <p align=Center><font face="Verdana,Helvetica" size="2">Sponsor Message:</font><br />');
document.writeln('        <a href="http://www.webdesignmastery.com" target="blank" alt="web design mastery"><img src="http://www.web-source.net/graphics/wdm_ad2.gif"');
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document.writeln('        <font face="Verdana,Helvetica" size="2"><a href="http://www.webdesignmastery.com"');
document.writeln('		  target="blank">Visit the Web Design Mastery site to<br />');
document.writeln('        download your free chapters (77');
document.writeln('        pages)!</a></font><br />');
document.writeln('      </p>');
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